i and love and you
Confessions of Love
Introducing the world to the coolest natural pet food company in town.
Creative / social / in-house production / art direction / copywriting
Love is always the first ingredient for this premium pet food company. Not industry jargon and certainly not the latest scientific fad. So, when this employee-owned, pet-run company wanted to get the word out about their naturally awesome food, they first had to address the question on everyone’s mind – what’s up with the name?
It’s simple: They put love into everything they do, which is why they put it right in their name.
When it comes to love, people do crazy things. It's a human truth. And the same is true when it comes to their pets. Nicknames, personalities, and matching onesies arejust the tip of the iceberg. To someone who doesn’t have a ball of fluff, this way of life might look a little strange. But for the folks at I and Love and You, the crazy, silly,sometimes embarrassing relationships that people have with their pets are the most genuine expressions of love. I and Love and You celebrates these moments and believes that this crazy love ought to be declared from a mountainside. Literally.
Social
Our work with I and Love and You doesn't stop there. From employee profiles, to a library of pet images, to social content and community building, we established a comprehensive coverage of I and Love and You's digital pawprint.
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